Pompeii and Formula 1®

Formula 1 is thrilled to present its debut capsule collection with Pompeii, the Madrid based design powerhouse, bringing an apparel line that explores the world of motorsport through the cult brand's visionary lens. Designed to celebrate the FORMULA 1 TAG HEUER GRAN PREMIO DE ESPAÑA 2026 in Madrid, at the new MADRING circuit, the collection brings to life the heritage of racing culture, translating the energy of the sport into elevated streetwear.

Designed collaboratively through Pompeii's signature approach, the capsule is conceived as a streetwear collection deeply influenced by the visual language of Formula 1. Rather than technical performance wear, each garment interprets classic racing motifs into refined everyday pieces, that seamlessly integrate into an urban lifestyle.

Consisting of 13 unisex apparel items, the collection is anchored by key pieces including a Pit Crew Jacket, Mechanic Shirt, and Glove Tee. Throughout the collection, Formula 1’s globally recognised identity is celebrated through Pompeii's custom racing graphics, created exclusively for the project to add depth and character, while drawing on the iconic codes traditionally associated with the sport.

The campaign accompanying the collection centres around the anticipation and raw emotion of racing returning to Madrid; the energy of the city, the culture surrounding the circuit, and the feeling that the passion for speed remains unchanged.